Showing posts with label gas and oil consumption. Show all posts
Showing posts with label gas and oil consumption. Show all posts

Wednesday, July 10, 2013

Google's Car Without A Driver: Consumerism Without A Life ?

Google has announced technology that has been tested over 140,000 miles that drives an automobile. Specifically , the car needs no driver. It relies on Google maps for the shortest distance on all car trips. The software also analyzes traffic conditions as per artificial intelligence and adjusts speeds.  All Google needs is some one to take out an auto loan and buy the car. Presumably a driver license may not be needed if Google presses a comprehensive marketing blitz. The consumer age has reached the point where the consumer is only necessary to to buy the product and the product from then on has a life while the consumer takes a back seat in the car and in life.

Tuesday, April 01, 2008

NASCAR, IRL & Big Oil

Last year Exxon Mobil's profit was a staggering $ 40.6 billion. That was only one oil company. Was there price gouging in the oil industry? Probably. Should the U.S. fix abusive price gouging with central planning and profit controls? Has anyone met a central planner a.k.a. civil bureaucrat that was competent, value added and more interested in you rather than keeping his or hers own job?

How about an exciting free market entertainment experience and tutorial on the challenges and rewards of less gas consumption ? How about NASCAR and IRL approaching Big Oil to at least double the prize money awarded during the racing season? The extra purse would be called a holistic prize . I.E the extra money would go to the fastest average speed coupled with the lowest consumption of gas. Both NASCAR and IRL would add a new interest in the competition and Big Oil could polish its public image with chump change contributed to the holistic prize money.

Speed does not seem to be the only focus of the 275 million fans that follow races on television. Talladega averages 188 mph while Infenion averages 81 mph. Racing tactics and use of the brain plays a more important role. And what could be smarter than winning more with less? The holistic prize approach would certainly invite innovation in different fuel use and surely hybrids. Also the fans could be reached in an effective and educating way.